Author: Bryan Cockfield

Tech has become a cultural object, especially among Gen Z. AI, headphones, and wearables companies are borrowing from fashion’s branding playbook in a quest to assign meaning to their products that goes far beyond their specs.Read More

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The lattice of mental models and concepts that form our worldview acts as scaffolding, supporting our perceptions and determining what makes sense and what doesn’t. As the world changes, our scaffolding must change with it.Read More

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