The Future of Sportswear: How Sportswear Brands Are Building Community Experiences

In 2024, running has become much more than just physical activity, it’s transformed into powerful, cultural and fashion statements. Over the past few years, the global sportswear industry has seen remarkable growth, with projections estimating an annual increase of 7% through 2027. As health, wellness, and sustainability take center stage in people’s lives, sportswear has evolved into an essential part of both fitness routines and daily wardrobes. No longer confined to gyms or tracks, running haRead More